At the foundation of our Cause to transform the health care industry is the need to understand people’s health care experience. Cambia consumer insights researcher Shauna Pettit-Brown uses the power of research to better understand people’s expectations, pain points, wants and needs, to enable human-centered design of health care solutions.
Shauna was recently interviewed by This is Product Management, a popular podcast featuring professionals who are using research to test and learn what people want.
“I think this type of research is becoming more and more a fluency on our team,” said Shauna. “People are digging into the details and they’re able to get that voice of consumer in their head.”
Listen to the full episode: Accelerating Research is Product Management.